MLSocial
AI-enabled real estate listing-to-social marketing software.
MLSocial official website: mlsocial.ai →Technology Founder / Product Developer / AI-Enabled Software
Founder & Product Developer — ContractIQ · MLSocial
Founder of MLSocial & ContractIQ · Technology & Product Development
I founded and built MLSocial and ContractIQ to make complex work simpler. From real estate marketing to enterprise contract operations, I turn practical problems into AI-enabled software and workflows that keep people in control.

About
I’m based in Northern California and work at the intersection of technology, contracts, law, operations and product building. In a Fortune 500 IT Finance environment, I manage high-volume technology agreements and supplier relationships across software, SaaS, professional services, telecom and infrastructure. Earlier chapters of my career include regulated healthcare legal operations, court advocacy, real estate, technology sales and community leadership.
The through-line is ingenuity. Difficult situations do not intimidate me; they usually sharpen my focus. I like to confront the issue, understand what is actually happening, and find — or create — a way forward with judgment, wisdom and grace. To me, what matters most is not simply what happens, but how you respond to it.
That instinct is also why I founded and built ContractIQ and MLSocial. Both began with problems I could see firsthand. Rather than wait for someone else to solve them, I started designing the systems I wished existed.
Outside the corporate lane, my life has always been multidimensional. Ministry has been part of my life for as long as I can remember; in 2025, that included a one-year Pakistan Outreach Ministry program in Kasur, Pakistan — developing monthly curriculum, teaching remotely and supporting students through graduation. I have also worked in San Francisco Giants community programming, real estate, photography, community music, combat sports, hiking and horseback riding. I’m ADR-certified and an ordained minister who officiates weddings and memorial services. Different settings, same pattern — people, pressure, service, problem-solving and creating forward motion.
Two software products created by Libby Mays: MLSocial for listing-to-social marketing and ContractIQ for enterprise contract workflows.
A connected contract-operations workspace designed around intake, review, approvals, collaboration, repository logic and lifecycle visibility.
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An AI-enabled workflow that turns listing data and property media into branded, ready-to-publish social content for real-estate professionals.
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In the Press · October 2026
Independent coverage of Libby Mays and her listing-first vision for helping real estate professionals turn MLS listing information into branded social content.
Read the Founder Gazette featureThe article profiles MLSocial and its approach to reducing repetitive listing-to-social work, including Facebook and Instagram workflow tests.
Founder coverage · October 2026My background spans Fortune 500 technology contracting, regulated healthcare legal operations, court advocacy, real estate, client-facing technology work and independent software product development.
Founded and developed by Libby Mays
MLSocial and ContractIQ are separate software products created by Northern California founder Libby Mays. Visit each product's official website below.
AI-enabled real estate listing-to-social marketing software.
MLSocial official website: mlsocial.ai →Contract intake, review, approvals and lifecycle management software.
ContractIQ official website: coniq.app →Founder profile: Libby Mays